The Google Cardboard: Benefits and Features of Virtual Reality Experience

Virtual reality (VR) has been a game-changing technology, transporting users to new worlds and experiences. However, the cost of entry for high-end VR systems can be prohibitive for many. Enter Google Cardboard, an affordable and accessible solution that brings the magic of VR to the masses. In this blog post, we will delve into the world of Google Cardboard, exploring its benefits and features, and how it has evolved over time. Get ready to embark on an exciting journey into the realm of virtual reality!

Short Summary

  • Discover Google Cardboard, a low-cost system for accessing virtual reality applications.

  • Explore the vast library of content and features offered through the Cardboard app, including Jump and Expeditions programs.

  • Take into account legal and safety considerations when using Google Cardboard to ensure user protection and privacy.

Discovering Google Cardboard

VR Headset - the original cardboard viewer

Introduced as a low-cost system, Google Cardboard aimed to foster interest and advancement in VR applications. This cardboard VR viewer allows users to access the platform by running Cardboard-compatible mobile apps on their phone and placing them into the back of the viewer. While no longer offered for sale by Google, third-party companies continue to provide compatible VR headsets, allowing the platform to live on. You can find these headsets at various retailers, including the Google Store.

Although discontinued, Google Cardboard still holds a special place in the hearts of VR enthusiasts, as it served as an entry point for many into the world of virtual reality. Supported by Google developers, this platform provided an affordable and accessible means for users to explore VR content.

How to assemble your own Cardboard viewer

Creating a Cardboard viewer is a simple process that requires a few low-cost materials and adherence to Google’s specifications. The components for this project include:

  • A piece of cardboard cut to size

  • Lenses with a 45mm focal length

  • Magnets or capacitive tape

  • A hook and loop fastener such as velcro

  • A rubber band

  • An optional NFC tag

All components are necessary for the successful completion of the project. The cardboard should be cut according to Google’s instructions, which, when followed properly, enable users to experience VR video content.

The Cardboard app, when used with a Cardboard viewer, has the following features:

  • Splits the smartphone display image into two, one for each eye

  • Applies barrel distortion to counteract pincushion distortion from the lenses

  • Replaced the magnet switch with a conductive lever to improve compatibility across devices and make it easier for users to interact with the app

The assembly process should not take a long while, and once completed, you can evaluate the viewer through a Google Cardboard-compatible application.

The Cardboard App

A person using a smartphone to access the Cardboard App - Samsung Gear VR

The Cardboard app is essential for initiating virtual reality experiences and exploring additional applications. Google offers three software development kits (SDKs) for Cardboard application development. SDKs are available for Android (Java), Unity (C#) and iOS. Users have suggested improvements to the app, such as a setting menu to disable movement and manually lock the image in position, resizing the output, and making the full Android experience available in VR mode.

To fully enjoy the Cardboard app and access the wealth of VR experiences it offers, a Cardboard viewer is necessary. By combining the app with the viewer, users can immerse themselves in virtual environments, engage in gaming, and observe videos with a heightened level of immersion.

App updates and improvements

The Cardboard app has seen several updates to improve the user experience. The most recent version, 1.5, enhanced the QR code scanning experience, corrected a black screen bug, and optimized drift for a more seamless VR experience.

These updates ensure that users continue to have a smooth and enjoyable virtual reality experience with their Cardboard viewers.

Navigating Virtual Reality Content

Unofficial Cardboard - virtual reality headset

Virtual Reality Content encompasses a wide range of media created specifically for a VR setting, including 360-degree videos, interactive games, and simulations. The VR Google Play Store enables users to access this plethora of VR content, providing an ever-growing library of experiences for Cardboard users to explore, including the latest vr version releases.

Google Cardboard also supports spatial audio, allowing users to experience sound in a three-dimensional environment and providing a more immersive experience. With countless third-party apps and Chrome VR experiments available, the possibilities for VR content and experiences are virtually endless.

Jump and Expeditions

Google introduced Jump and Expeditions, two programs to further enhance the VR experience. Jump is an ecosystem for virtual reality film-making, utilizing a circular camera array comprised of 16 cameras and back-end software called the assembler. The assembler compiles footage from individual cameras, using computational photography and “computer vision” to reconstruct the scene and generate thousands of in-between viewpoints. Jump videos can be viewed in 3D mode on YouTube with a Cardboard viewer. This immersive experience provides a great way to explore the virtual world.

Expeditions, on the other hand, is a program designed to bring VR experiences to school classrooms through Google Cardboard viewers. Each classroom kit consists of 30 Cardboard viewers, synchronized smartphones and a tablet. The teacher shall use the tablet as a tour guide. The Expeditions program was announced in 2015. Since then, over one million students have experienced a virtual reality field trip through the program. Teachers can register online to bring this innovative educational tool to their school.

Partnerships, Promotions, and Collaborations

Google Cardboard has formed various partnerships to help expand its reach and bring VR experiences to a wider audience. Collaborations with The New York Times, Volvo, and Mattel have facilitated the promotion and distribution of the Cardboard viewer.

The New York Times developed a virtual reality app that enabled readers to explore stories in an innovative manner, while Volvo and Mattel created VR apps allowing customers to explore their cars and toys, respectively, in a novel way. These partnerships not only brought Google Cardboard to more people, but also showcased the versatility of the platform across various industries and applications.

Google’s VR Journey: From Cardboard to Daydream

A person wearing a Daydream headset and exploring virtual reality content

Google’s VR journey began with the introduction of Cardboard and continued through the development and eventual discontinuation of the Daydream platform. Standalone VR headsets, like those powered by Android, utilized ARM chips and other components commonly found in smartphones, making Android a preferred choice to power VR hardware. The Daydream View headset, released on November 10, 2016, marked a step up in Google’s VR offerings.

The Lenovo Mirage Solo, an even more advanced Google VR headset, integrated all phone components into the headset itself and featured 6-DoF head tracking. Despite the termination of the Daydream platform, Google’s foray into VR has left a lasting impact on the industry and showcased the potential of virtual reality as a growing technology.

Data Privacy and Security

Data privacy and security are vital concerns for users of any digital platform, including Google Cardboard. To ensure the protection of user data, encryption and data collection practices are employed. By adhering to Google’s Terms of Service and Privacy Policy while using the Cardboard app, users can trust that their information is being handled responsibly.

The Cardboard app may collect data that is not associated with the user’s identity, but this information is used to improve the overall user experience and maintain the platform’s functionality. With these measures in place, users can enjoy their virtual reality experiences with peace of mind.

User Experiences and Reviews

The Cardboard VR headset

Google Cardboard has provided users with immersive virtual reality experiences through the use of smartphone sensors to accurately predict head position in both the physical and virtual world. Many people continue to use Google Cardboard, thanks to its affordability and the wealth of apps available. Users have reported positive experiences with the platform, such as exploring virtual environments, engaging in gaming, and observing videos with a heightened level of immersion.

However, some users have faced hardware limitations that led to a suboptimal experience, such as:

  • low processing power

  • internal memory

  • outdated processors

  • low-quality displays

Despite these drawbacks, Google Cardboard remains a popular choice for those seeking an affordable entry point into the world of virtual reality.

Legal and Safety Considerations

When using Google Cardboard, legal considerations such as intellectual property rights, compliance with rules and terms, and potential liability concerns should be taken into account. Additionally, safety plays a crucial role in ensuring an enjoyable VR experience. The Cardboard app warns users against operating the app while driving, walking, or diverting attention from real-world situations, emphasizing the importance of obeying traffic rules.

By adhering to these safety laws and guidelines, users can fully enjoy the immersive VR experiences offered by Google Cardboard without compromising their well-being or risking legal repercussions.

Summary

Google Cardboard has undoubtedly made a significant impact on the world of virtual reality, providing an affordable and accessible introduction to VR experiences. From assembling a Cardboard viewer to navigating the wealth of VR content, users have much to explore and enjoy. While Google’s VR journey has evolved beyond Cardboard, its legacy lives on in the countless users who have embarked on their own virtual adventures. So grab your Cardboard viewer and dive into the limitless possibilities of virtual reality!

Frequently Asked Questions

Was Google Cardboard discontinued?

Google Cardboard has been officially discontinued by Google, ending their ambitious VR efforts. It was their last surviving VR product before they stopped selling it on the Google Store.

Why did Google discontinue VR?

Google concluded that consumer interest in smartphone VR was not sufficient to justify continuing the production of their Daydream headset, so they decided to focus on AR technology instead.

AR technology is becoming increasingly popular, and Google is investing heavily in its development. They are confident that this will be a more successful venture than their foray into VR.

What is Google Cardboard?

Google Cardboard is a cost-effective virtual reality (VR) viewer and app that lets users turn their smartphone into a VR device. It includes a cardboard viewer with lenses, allowing for the display of 3D images with a wide field of view.

Additionally, it requires users to download a Cardboard-enabled app to access content.

How do I assemble a Cardboard viewer?

Assemble your Cardboard viewer by cutting the cardboard to the required shape as per Google’s instructions, and using lenses, magnets and a hook and loop fastener.

What VR content is available for Google Cardboard?

Google Cardboard provides access to an array of engaging VR content including 360-degree videos, interactive games, simulations, and apps. All content is created by third parties or through Google’s Jump and Expeditions programs.